A Step by Step Guide: How To Sell on Amazon Online in 2021

Step 1:Choose among Professional Seller Plan and the Individual Seller Plan

Consider the items you wish to offer when selecting an Amazon Selling Plan. Individual and Professional Sellers alike can offer items in over 20 categories. Another 10 categories are exclusively available to Professional Sellers who apply for and complete the qualifications. The following are the primary distinctions between the Professional Amazon Seller Plan and the Individual Seller Plan:

  • Individual Plan: This is the best option if you plan to sell fewer than 40 goods each month. There is no monthly subscription charge, however your selling fees are $0.99 per item, plus referral and variable closing fees. (If you wish to skip forward, we'll address the selling fees afterwards.)
  • Professional Plan: Unless you sell fewer than 40 things each month, most established companies will begin here. There is a monthly subscription cost of $39.99, as well as referral fees and variable closing fees (but no fees per item)

Amazon also considerably lowered the number of organic spots on the Amazon search engine results page (SERP). Even if you don't have a large budget, a smart advertising campaign might help you improve sales as competition on the platform heats up. While most establishments begin with the fundamentals, utilizing advanced strategies will yield better outcomes, faster. In this article, we have shared the top 7 reasons you should be focusing on the Amazon Ads in 2021 if you have not started with ads still or you are focusing less on the Amazon Ads for your business.

Step 2:Open an Amazon Seller Account:

You will need the following items for the next step:

  • A credit card that may be used to make foreign purchases.
  • Banking specifics (including routing and account numbers)
  • Tax identification number
  • To begin the registration procedure, go to the "Sell on Amazon" page and scroll all the way to the bottom.

Here are some pointers to help you set up your Amazon Seller Central account login:

Separate your personal and business emails. Consider utilising a distinct email address for your business rather than the one associated with your personal Amazon Prime account. If you don't already have a business email address, try setting one up using Gmail before logging in to Seller Central. Keep in mind that each Seller Central account you create will require a unique email address.

Step 3:Comply with Amazon's Prompts

Once you've settled on a login, Amazon will invite you to complete a few more steps, including:

  • Information / Seller Agreement: You will need your company's name and address, a mobile or landline phone number, a charged credit card and a legitimate bank account, as well as your tax details.
  • Billing / Deposit: Here you will choose your professional selling plan and costs.
  • Important Tax Information: You will choose whether you are a solo owner or a business here. What's the big difference? Individuals and sole proprietors utilise their Social Security Number as their tax identification number rather than an Employer Identification Number.
  • Product Information: Amazon will ask you a number of questions regarding your items, such as UPC numbers, if you produce your products, and how many products you want to put on the marketplace. It should be noted that Amazon is currently cross-referencing UPC numbers allocated to various ASINs on their marketplace with the GS1 database. This implies that any seller who does not have real GS1 UPC codes risks having their listings deleted if Amazon decides to take that way.

Once you've finished these steps, you'll be able to access your Seller Central dashboard, which contains sections for controlling inventory, pricing, orders, advertising, reports, and performance. Don't forget to include your items and fill out the "About Seller" section to tell the Marketplace about your company. You may also put your company logo, FAQs, and privacy policies.

Selling as a Vendor vs. a Third-Party on Amazon (3P) Seller

Let's become acquainted with the two sorts of seller accounts available:

  • Amazon Sellers
  • Third-Party (3P) Sellers on Amazon

Next, we'll look through these possibilities in depth - and determine which one is best for you.

Selling on Amazon vs. Selling to Amazon

Which programme you pick to sell on Amazon Online is determined by your business, fulfilment capabilities, ROI targets, and a variety of other factors. Vendors that sell to Amazon save certain logistical headaches, but their reach and ability to advertise items are restricted. Selling on Amazon is a better choice for sellers that want to sell on Amazon but want to gain additional visibility and other benefits from the Amazon Marketplace.

The primary distinction between Amazon sellers and vendors is who is selling the goods. Sellers list, price, and sell their own items. Vendors sell their products to Amazon-hired purchasers, who then list and resell the items to Amazon users. Here's a summary of the additional factors to consider while deciding between Vendor Central and Seller Central.

Amazon Vendor Central vs. Seller Central: What's the Difference?

Seller Central:

  • Pricing is available to any seller.
  • The seller is in charge of marketing.
  • Access to Enhanced Brand Content on Seller Central
  • Sell directly to Amazon consumers using Seller Central.
  • Sellers are in charge of messaging and refunds.
  • Powerful data to help you enhance your sales and marketing operations.
  • Standard Amazon seller fees

Vendor Central:

  • Vendor Central is an invite-only event.
  • Access to Amazon marketing services and A+ content is available through Vendor Central.
  • Follow Amazon's logistics procedure.
  • Amazon handles messages and refunds through Vendor Central.
  • There are no analytics to see in Vendor Central.
  • Vendor Central charges a single monthly fee of $39.99 for unlimited sales.

Though you can't choose to become an Amazon Vendor, it's crucial to educate yourself about the benefits and drawbacks in case you're invited to the platform. Both Vendor Central and Seller Central provide distinct benefits, so which one is best for you will depend on your resources as a merchant, the amount of control you desire, and the fees you are prepared to pay. Before I finish, here are a few more simple recommendations to assist you avoid outright frauds. To finish a transaction, you should never be required to leave Amazon.com. That suggests that something is seriously wrong. Amazon would never ask for your social security number or anything else very sensitive, so if this ever happens, your brain should go into overdrive. For more information Visit our Website



Amit Bhaskar


Team | AMZ Pro

Amit is the co-founder of AMZPro. He has been helping businesses succeed on Amazon since 2014. He also holds a lot of certifications from Amazon like ATES (Amazon Trained Ecommerce Specialist) & Amazon Ads Expert. He has worked with 100s of small & medium businesses around the world so as to make their Amazon dream come true. He is also a big believer of e-commerce & believes that soon the world will shift to mostly ecomm from mostly retail (brick & mortar stores) as of now. He also loves hiking & off-roading.

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We are a Done For You Amazon Agency that has been in operation since 2014. We specialize in scaling Amazon sales for various sellers across all Amazon marketplaces.

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